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SINC 3.1 REACH 3.1
All Channel
Welcome Channel by Hotel
Ch.4
Local
Attraction
Ch.3
Promotion
/ Event
Ch.2
Hotel Info.
Ch.1
Welcome
Video
W i - LAN COAX
LYNK REACH 4.0
Hotel PMS
Room1
Room2
Room3
Room4
UPGRADE
HE590 HE460HJ570/470
SAMSUNG SMART HOSPITALITY DISPLAYS
SAMSUNG VISUAL DISPLAY
REACH Server
LAN COAX
Express
Check Out
Personalized
Instant Message
LYNK REACH 4.0Hotel PMS
Front Desk Guest Room
Samsung’s LYNK 4.0 solution gives hotels greater visibility into and control over hundreds of on-site
displays through a central remote server. This all-in-one access elevates hospitality displays into
full-service hubs – compatible with new or existing LAN, WiFi and Coax infrastructures – for access
to a range of custom content, applications and channels. By eliminating laborious maintenance tasks
and promoting effective two-way communication, LYNK REACH 4.0 enhances guests’ stays at
reduced cost for hotels.
LYNK REACH 4.0 transforms hospitality displays into two-way,
centrally controlled communication hubs that drive ef cient
personalized content delivery. Compatible with all Samsung hos-
pitality displays and existing hotel infrastructures, LYNK REACH
4.0 empowers the creation and sharing of tailored content across
single screens or screen blocks.
Centralized content management
Compatible with a range of content formats, LYNK REACH 4.0 fosters
new opportunities for hotels to inform and entertain visitors. Hotel
content managers can upload and embed video clips and URL links to
produce an interactive welcome channel. As guests settle in, hotels
can direct them to this channel to promote on-site services and noti-
fy them about area attractions – both on- and off-site.
Versatile customer engagement
LYNK REACH 4.0’s two-way communication ensures guests receive the
personalized attention they’ve come to expect at luxury hotels. During
check-in, the hotel’s servers transfer guest data to LYNK REACH and
enable hotel managers to tailor and share messages – ranging from
restaurant reservation lists to event information – with each guest. As
guests check out, the in-room display provides a complete view of ac-
cumulated charges and conveniently offers express checkout, including
synchronized pay approval.
Personalized full-stay service
Hotels can leverage LYNK REACH 4.0 to deliver a customized package
of social media, entertainment and content viewing applications* to
individual displays relative to guests’ stay durations and interests. As a
result, guests can enjoy programs on the central display as they would
on their personal devices. These customized applications and settings
can be activated or deactivated as needed.
* The application customization feature is available only for IPTV and IP network infrastructures
User-friendly application and
settings access
Samsung LYNK REACH 4.0
HJ690U HJ670U HF690
(WW)
HF690/693
(North America)
7


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